Every Conversation Is a Complex Soundscape.
THE SCIENCE OF BETTER HEARING Inge van der Merwe THE SCIENCE OF BETTER HEARING Inge van der Merwe

Every Conversation Is a Complex Soundscape.

Conversation rarely happens in silence.

Whether you’re in a restaurant, walking through a busy street or engaged with people, speech is accompanied by countless other sounds arriving at your ears at exactly the same moment.

For the listening brain, the challenge isn’t simply hearing sound.

It’s identifying which sounds matter most.

Read More
Your Ears Detect Sound. Your Brain Decides What Matters.
THE SCIENCE OF BETTER HEARING Inge van der Merwe THE SCIENCE OF BETTER HEARING Inge van der Merwe

Your Ears Detect Sound. Your Brain Decides What Matters.

THE SCIENCE OF BETTER HEARING

For decades, hearing science focused primarily on the ear.

Today, researchers are increasingly turning their attention to something equally important: the listening brain.

Every second, your auditory system receives an extraordinary amount of information. Voices, footsteps, music, traffic, ventilation systems and countless other sounds arrive simultaneously.

Read More
Listening Fatigue + Listening Stress.
THE SCIENCE OF BETTER HEARING Inge van der Merwe THE SCIENCE OF BETTER HEARING Inge van der Merwe

Listening Fatigue + Listening Stress.

We've spoken about listening fatigue for years. Now science is helping us understand it even better.

If you've been with The Well Being BY CUBEX for a while, you'll know this. Long before it entered everyday conversation, research had already shown that listening can be mentally demanding. But it was our patients who described it first, and most vividly:

"Restaurants leave me completely drained."

Read More